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On-demand beauty company blow LTD choose eduMe to optimize onboarding


We are very pleased to announce the UK’s leader in beauty services on demand, blow LTD, is the latest to join our fast growing client list.

blow LTD’s Supply Manager, Georgia Farris, said of the partnership: 

“We are looking forward to making sure our Pros are given the knowledge and confidence they need to excel and further their careers, through eduMe. Having a wonderful group of happy, dedicated, flexible and passionate Pros means our customers have the best experience too.”

We look forward to collaborating with blow LTD to deliver standardized onboarding training at scale, paving the way for faster growth 🚀  

About blow LTD

blow LTD is the leading provider of on-demand beauty services in the U.K offering 50+ treatments, including blow dries, makeup and massages, to customers. 

The company was founded in November 2013 by Fiona McIntosh, former editor in chief of ELLE and Grazia magazines, and Dharmash Mistry, entrepreneur and Venture Capitalist. Their mission is to deliver fast and expert beauty services at home. 

Having tripled in size in 3 years, the company now has 1,200 vetted beautiful professionals on the platform and delivers over 15,000 services to customers per month.

We spoke to Georgia Farris, Supply Manager at blow LTD, to find out more about how they will use eduMe. 

What problem were you looking to solve?

The onboarding and training of our beauty professionals has always been a vital element of blow LTD's success and we wanted to continue the high quality training whilst moving to a more remote way of working. 

Why did eduMe stand out?

The eduMe platform was smooth, the staff are easy to work with and we have heard wonderful reviews from other companies.

We've loved working with our Customer Success Manager, the ever patient Katie, to master the art of using the eduMe platform to deliver the best training possible. She's been a godsend! 

eduMe and blow LTD

blow LTD will initially be using our mobile-based training platform to roll out digital onboarding training to their dispersed network of Pros that maximizes productivity, efficiency, and ensures a high quality of service.

“We are most looking forward to achieving a more seamless experience for Pros when they join our platform.”  - Georgia Farris, Supply Manager

By putting relevant information in the palm of their hands, eduMe will empower Pros on blow LTD with the knowledge to get started faster and more confidently, delighting customers from Day 1.

You can connect with blow LTD on Instagram, LinkedIn, or learn more via their website.

Welcome to the family, blow LTD! 🚀